How JUST Creative Doubled Its Revenue Through Our Content Marketing Efforts
Team:
JACOB CASS, CEO
Industry:
Branding Agency
Headquarters:
Sydney, Australia
About JUST Creative
JUST Creative is an award-winning branding agency that has worked with some of the biggest brands in different industries. These included Nike, Red Bull, and Disney.
Founded by Jacob Cass, JUST Creative has been acknowledged by different authoritative bodies like LinkedIn naming them the “Best for Branding” and even the World of Logo Design Awards awarding them the “Best Logo Design Australia”.
Jacob has also been recognized DesignWeekly with them including him in the “Top 100 Most Influential Designers” and the New York Post naming him as the “Best Graphic Designer in NYC”.
JUST Creative also hosts an exhaustive blog that showcases informative posts around digital marketing, design, branding, and several other important topics for their audience.
46% of articles
are already ranking on Page 1
38% of articles
are on Page 2 of the SERPs
7% of articles
are in positions 1 to 3 of the SERPs
General Problems
JUST Creative has impressive traffic compared to some of its competitors. However, with their domain authority, they should have had higher traffic. Also, some of their key affiliate blog posts weren’t ranking for competitive keywords that could bring in leads for better ROI.
Huge Demand And Competition
Jacob’s huge success in his career and website, JUST Creative, increased the demand for his services and the content he published in his blog. This also led JUST Creative to go head-to-head with the biggest competition in their industry. The problem JUST Creative was facing was that other competitors had larger workforces when compared to him.
Massive Page Speed Issues
When we did an in-depth look at JUST Creative’s website, and found big page speed issues. The loading speed of their site was very low. For JUST Creative, this resulted in poor user experience and stemmed into several other problems.
Maintaining The Blog And Updating Content
To improve JUST Creative’s ranking we made sure to implement a regular update strategy. A huge part of JUST Creative’s growth has been through keeping content up to date with the latest products, trends and information.
Summary
Despite JUST Creative’s success, they wanted to boost their ROI from their blog. They have several affiliate blog posts that have the potential to earn. Still, they needed an SEO boost and this is where our expertise came in handy.