Content marketing resources are educational routines and materials to assist that focus on how to drive meaningful interactions from your readers. Our content marketing resource is where you can find the best online resources to produce better content with maximized results.
This article provides you with the top ten list of content marketing resources based on specific requirements.
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List of Top 10 Content Marketing Resources
BuzzSumo – Content Inspiration Website
BuzzSumo is the go-to tool for locating the finest venues to distribute your content to get a competitive advantage. This program looks for conversations on various themes and content types to help you find the greatest possibilities for your blog articles and website content. You may utilize BuzzSumo’s trending content in addition to searching.
BuzzSumo allows content marketers to assess the top-performing content in any market area. Its powerful social search engine detects the most shared material for a topic, author, or domain, which provides users insight into what content is popular with their target audience. Content marketers may utilize this information to assist users’ content development efforts and provide useful insight into the material’s subsequent success on social media networks.
Key Features
- Competitive Analysis.
- Influencer Discovery.
- Multi-Channel Marketing.
- Data Visualization.
- Content Management.
Grammarly – Copywriting/Writing Assistant
Grammarly is the world’s most advanced writing assistant, which helps you write high-quality content and increase engagement on social media. Copywriting is the art of converting content for a specific target audience and earning the audience’s attention. The central process for content creation thus becomes more focused on audience engagement, making it more valuable and worthwhile for the original author.
To improve client engagement, Grammarly has a tone detection feature that automatically examines numerous aspects like word choice, punctuation, and capitalization. To ensure that material is contextually correct, the spell-check tool supports users in recognizing and fixing misspelled or often misinterpreted terms. The built-in plagiarism detection tool scans and compares the text to online sites and academic papers in ProQuest’s database, allowing students, professors, and professional writers to create original papers with reference and attribution.
Key Features
- Contextual Guidance.
- Natural Language Search.
- Sentiment Analysis.
- Real-Time Comparisons.
- Content Management.
Allthefreestock – All-in-one Source
One of the important content marketing resources for creating images, audio, and videos is Allthefreestock is the top resource for graphic resources. This website includes icons and PSD files for resources like graphs, infographics, tables, and icons. It has a plethora of templates, fonts, and a gallery of images from flags to maps. You can also browse resources like brochures, brochure templates, icons, vectors, graphic elements, and other resources you may use in your digital marketing campaign.
Allthefreestock also has a collection of brand guides, UI inspiration ideas, and free sound effects for easy accessibility and use.
Key Features
- SEO News Roundup and Tools.
- Brand style guides.
- CSS Puns.
- Marketing tool.
- Free email templates.
Dribble – Design Inspiration Website
Dribble is a social networking site for visual inspiration for designers, developers, entrepreneurs, non-profits, and enterprises. It features material from designers of various shapes, sizes, and degrees of expertise, ranging from established professional designers to students on a shoestring budget. Dribble is the ideal location to showcase a design, commission one, give mentoring, or simply be inspired by your peers.
The dribble designers platform is a great resource to help you understand how a designer might build a UI/UX or work on a particular task on a project. Additionally, it is a great source of inspiration for your design and helps you learn the most effective way of creating a particular design. It is a web designing inspiration tool where designers go to find inspiration for websites and web applications, learn new tools and techniques from projects from design studios all over the world, and pick up some tips that will help them on their next project.
Key Features
- API integration.
- Player stats (Paid profile).
- Designer job board.
- Design podcast (Overtime).
- Customizable portfolio product (Playbook).
Basecamp – Project Management Tool
Basecamp is a project management tool created in 2007 by the developers at 37signals. Freelancers, small teams, and distant, global teams use it to collaborate on content marketing ideas, tasks, and deadlines and expedite remote work. Basecamp’s project management solution, which includes a native mobile app, allows users to exchange messages, share and collaborate on files and documents, time tasks, set deadlines, and provide feedback.
Basecamp is a tool that organizes both internal team projects and client projects. Admins can view and restrict each project field or the whole project. This allows users to share some items with customers while keeping others private for team sharing.
Key Features
- Calendar Management.
- Project Planning.
- Project Tracking.
- Project Templates.
- Reporting & Statistics.
HubSpot Academy – Content Institute
HubSpot Academy is the best place to learn how to create and present website content. It is the global leader in inbound marketing, sales, content management, and customer service education. Since 2012, its mission has been to alter how individuals and organizations grow by offering digital-era online training in the form of courses, projects, certificates, and software training.
HubSpot Academy’s Inbound Marketing Certification is now the inbound movement’s official credential. The Academy’s online courses are available in four languages, and hundreds of people worldwide complete their award-winning diplomas every day.
HubSpot Academy, HubSpot’s official learning site, aims to educate and inspire individuals worldwide and provides the best content marketing resources.
Key Features
- High-quality projects.
- Personalized course recommendations.
- Video content.
- In-course assessments.
- Certification practice tests.
CoSchedule – Social Media Distribution Tool
CoSchedule is the premier provider of marketing management software in the marketing sector. It is the one-stop shop for all your content needs, specializing in social media content marketing and distribution, time-saving content marketing calendars, Pinterest content scheduling, and automation. The Marketing Suite from CoSchedule is a collection of agile marketing technologies that help you organize your processes, projects, and teams.
CoSchedule helps to keep real-time track of all the social media posts, with different organizers focusing on different aspects of the post to ensure their maximum impact when reaching your target audience.
Key Features
- Social Performance Management.
- Engagement Tracking.
- Social Advertising.
- Multi-Channel Campaigns/Marketing.
- Social Media Management.
Optimizely – Web/SEO Optimization Tool
Optimizely is a website optimization software that offers A/B and multivariate testing and tools for tracking engagement, clicks, conversions, sign-ups, and other metrics. Businesses may use the platform to conduct A/B, multivariate, and multipage testing for data-driven decision-making.
Users may use A/B testing tools to compare changes to a web page’s existing design to see which is more effective with visitors in boosting leads, income, contributions, registrations, downloads, and user-generated content.
Key Features
- Funnel Analysis.
- Visual Analytics.
- A/B testing.
- Data Visualization.
- Conversion Rate Optimization.
Contently – Content Management Tool
Contently is a content management platform that helps you create, publish, distribute, and monetize content to the blogosphere. Contently assists customers in developing a distinct brand story to attract new audiences. Users may create a content strategy and define the right editorial personnel to achieve goals and engage targets with the support of Contently’s strategic teams.
Contently can connect users with over 55,000 skilled freelancers, so users will never run out of new editing ideas. You may organize the editing process by keeping track of schedules, developing bespoke approval procedures, and managing all editorial materials on a single platform. You may then publish all original material straight from Contently to social media pages while monitoring daily engagement numbers to see how the audience responds to the content. Contently’s paid media optimization solution is also available to users.
Key Features
- Content Library.
- Content Publishing Options.
- Content Management.
- SEO Management.
- Social Media Integration.
Hootsuite – Social Media Management Tool
Hootsuite is a social media management and scheduling application that you can use to schedule, manage, and share your social media content. The quick access to a large range of social media services within Hootsuite saves time and increases the efficiency of your social media platform.
Integrating social seamlessly across your whole organization can build your brand, develop customer interactions, and create business results that business executives care about.
With Hootsuite, you can schedule posts across multiple social networks, manage organic and paid social content concurrently, easily track customer conversations, break down silos in how you collaborate with your organization, and gain actionable real-time insights from social media to make critical business decisions all from a single intuitive dashboard.
Key Features
- Social Listening.
- Collaboration Tools.
- Social Promotion.
- Social Performance Management.
- Social Sharing.
FAQs
What are the basic content marketing resources?
Content marketing requires relevant and useful content for users and the Google search engine. Content creation, editing, and publishing tools are the basic requisites for content marketing.
List some of the free content marketing resources
Graphics, photo editing – Canva.
Interactive images – Thinglink.
Track jobs – Trello.
Generate a new topic – Hubspot.
Royalty-free images – Pixabay.
Schedule social posts – Buffer.
What is a CMS platform? List some CMS tools.
A CMS (content management system) platform is software that allows you to manage and create content easily on a website. A CMS application manages a website via a human-friendly interface rather than needing to work with code. It offers APIs for other applications to run and integrate into the CMS.
How does a good UX of a website increase business?
A good UX increases conversions and generates value for the business. An interactive UX connects your users with your products, fulfilling your users’ needs and business goals. It retains your users on your website as a good UX satisfies the users and turns them into loyal customers.
Why is funnel analysis important?
The funnel journey is important as it visually shows the conversion between the customers’ journey from awareness to conversion. You can understand the percentage of users that stay with you at each step.
Closing Thoughts
Content marketing is continuously evolving and growing, so you must always remain on top of the changes, be more in tune with what’s happening, and embrace new trends. We strongly advise you to learn about the most recent content marketing methods before the first-mover advantage kicks in.
This top ten list of content marketing resources will help you learn the latest content marketing trends and increase your knowledge. Shortcuts to success don’t exist in the physical world. Hence, a brand that takes a shortcut to success on its content marketing channel is a brand that inherently misses a golden opportunity. The content marketing cycle is different now, and we must ensure we are prepared.
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