Content curation is the process of finding, organizing, and presenting content from multiple sources in a meaningful and valuable way. Posting curated content on social media platforms engages your audience with meaningful content.
This article explains how you can curate content from different sources, along with some examples of content curation. You can use these examples of content curation to learn how to curate content for your websites or social media channels. Do not restrict yourselves to these alone and unleash your creativity to post interesting and informative content.
Why Curate Content?
Content curation is the process of finding, organizing, and presenting content from multiple sources in a meaningful and valuable way. Before we look at the examples of content curation, let’s look at why one must curate content, shall we?
There are several reasons why individuals and organizations choose to curate content, including:
- To save time: Content curation can save time by filtering and organizing relevant information, allowing individuals and organizations to stay informed on a specific topic or industry without spending hours searching for content.
- To increase expertise: By curating content on a specific topic, individuals and organizations can become experts in that field and demonstrate their knowledge and understanding to others.
- To provide a source of inspiration: Content curation can provide a source of inspiration for new ideas, projects, and strategies by exposing individuals and organizations to various perspectives and approaches.
- To enhance reputation: By sharing high-quality, relevant content, individuals and organizations can enhance their reputation as thought leaders and experts in their field.
- To build relationships: Content curation can help to build relationships by connecting individuals and organizations with like-minded individuals and communities.
- To increase engagement: By presenting content in a curated, organized manner, individuals and organizations can increase engagement with their audience and encourage interaction and discussion.
- To support content marketing: Content curation can support content marketing efforts by providing a constant source of fresh, relevant content to share with followers and customers.
- To enhance SEO: By sharing relevant, high-quality content, individuals and organizations can improve their search engine optimization and increase their visibility online.
Overall, content curation can provide numerous benefits, including saving time, increasing expertise, inspiring new ideas, building relationships, and supporting content marketing efforts.
Examples of Content Curation to Get Started
Here are 6 examples of content curation that will most definitely inspire you. Here’s hoping you will look at these examples of content curation and feel motivated to start curating your content.
- TED Talks: TED (Technology, Entertainment, Design) is a nonprofit organization that curates and presents a wide range of inspiring, thought-provoking, and educational talks on various topics. The organization’s mission is to spread ideas and promote greater understanding and knowledge.
- The Skimm: The Skimm is a daily email newsletter that curates and summarizes the day’s most important news in a concise, easy-to-understand format. The newsletter’s goal is to make it easy for busy people to stay informed about what’s happening worldwide.
- Brain Pickings: Brain Pickings is a weekly curated newsletter that explores a wide range of topics, including art, science, philosophy, and creativity. The newsletter is designed to spark new ideas and inspire readers to think more deeply about the world around them.
- Museum of Modern Art (MoMA) Curates: The Museum of Modern Art in New York City curates various inspiring and thought-provoking exhibitions that showcase the best in modern and contemporary art.
- Medium Curated Collections: Medium is a popular online platform that allows users to create and share articles, essays, and other written content. The platform also features curated collections on various topics, including technology, entrepreneurship, and personal growth.
- Smarter Every Day: Smarter Every Day is a YouTube channel that curates videos that aim to make science and technology accessible and interesting to a wide audience. The channel’s videos are designed to be engaging and informative, inspiring viewers to learn more about the world around them.
These are just a few examples of content curation. By showcasing the best and most relevant examples of content curation on a specific topic, these organizations and platforms are helping to educate, inspire, and connect people worldwide.
Benefits of Content Curation
Now that we have taken a look at some examples of content curation let’s look at some of the benefits of content curation:
- Saves time: Content curation can save time by filtering and organizing relevant information, allowing individuals and organizations to stay informed on a specific topic or industry without spending hours searching for content.
- Increases expertise: By curating content on a specific topic, individuals and organizations can become experts in that field and demonstrate their knowledge and understanding to others.
- Provides a source of inspiration: Content curation can provide inspiration for new ideas, projects, and strategies by exposing individuals and organizations to various perspectives and approaches.
- Enhances reputation: By sharing high-quality, relevant content, individuals and organizations can enhance their reputation as thought leaders and experts in their field.
- Builds relationships: Content curation can help to build relationships by connecting individuals and organizations with like-minded individuals and communities.
- Increases engagement: By presenting content in a curated, organized manner, individuals and organizations can increase engagement with their audience and encourage interaction and discussion.
- Supports content marketing: Content curation can support content marketing efforts by providing a constant source of fresh, relevant content to share with followers and customers.
- Enhances SEO: By sharing relevant, high-quality content, individuals and organizations can improve their search engine optimization and increase their visibility online.
Overall, content curation can provide numerous benefits, including saving time, increasing expertise, inspiring new ideas, building relationships, and supporting content marketing efforts.
Content Curation Tools
Content curation refers to the process of finding, organizing, and sharing the most relevant and valuable information on a specific topic.
There are several tools available to help with this process. Some of the most popular include:
- Feedly – A news aggregator that allows users to subscribe to and read content from various sources in one place.
- Pocket – A tool for saving and organizing articles, videos, and other content for later viewing.
- Flipboard – A personalized news aggregator that creates a custom magazine based on the user’s interests and social media activity.
- Scoop.it – A content curation platform that allows users to discover, curate, and share content on a variety of topics.
- Pearltrees – A visual content curation and organization tool that allows users to create collections of web content and share them with others.
- Bundlepost – A social media curation and management tool that allows users to find and share relevant content on social media networks.
- Curata – A content marketing platform that helps businesses find, curate, and share relevant content with their target audience.
These are just a few examples of the many content curation tools available, and the best one for you will depend on your specific needs and preferences. Using these tools and the examples of content curation provided, you can do amazing work!
Frequently Asked Questions
What are the things we understood from the examples of content curation?
As seen from the examples of content curation, to curate content, we must:
Identify stories and information gaps.
Make your content impactful and accessible.
Give validity to your own content pieces.
Syndicate other content pieces on your platform.
Why is it important to curate?
As seen from the examples of content curation, curation helps us extract the best content available.
What is the benefit of curated content?
Curating content
~ Saves your time
~ Keeps your social media pages active and engaging.
Final Thoughts
Content curation is more than sharing others’ posts or thoughts. It provides insights to your audience as they learn the latest technology news through your channel. You must share posts that are relevant to your audience. It further boosts your relationship with them and establishes you as a thought leader.
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