Is your website traffic low, and would you like to increase it? If so, we have found the best WordPress plugins for content marketing. The job of a content marketer is not easy. In order to have a successful website, you have to write good-quality content, publish articles, and track the progress of the website over time.
The process of publishing an article is not simple. Even though your content is unique and high-quality, WordPress errors can slow down your website’s traffic. To simplify this process, you have various plugins and tools available to boost your content marketing.
This article talks about the WordPress plugin for content marketing that raises the productivity and visibility of your company.
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Table of Content
- What Is WordPress?
- The Benefits of WordPress
- The Features of WordPress
- The Difference between WordPress.org and WordPress.com
- What Is a WordPress Plugin?
- WordPress Plugin Statistics
- WordPress Plugins for Content Marketing
- Frequently Asked Questions
- Final Thoughts
What Is WordPress?
WordPress is a content management system (CMS) that is used by 74.6 million websites worldwide. In the world of modern marketing, it is the most straightforward and effective tool for developing blogs and websites.
Here are some examples of websites you can build in WordPress:
- Blogs
- E-Commerce websites
- Portfolios
- Business websites
- Memberships
- Event websites
- E-learning websites
- Forum websites
The Benefits of WordPress
You may wonder why everyone is using WordPress. Here are some of the reasons why they chose this platform for their businesses.
- It is simple to use and allows you to publish content quickly. Even new users can easily grasp how it works.
- It is free to download WordPress software from WordPress.org, but you must pay for web hosting and domain name registration.
- It enables the creation of a wide variety of websites, including online newspapers, magazines, and personal blogs.
- It belongs to a single business or organization because it is open-source software that is licensed under the GPL.
- There are many themes available that completely alter the appearance of your website.
- WordPress has a huge selection of both free and paid plugins.
The Features of WordPress
- Flexibility
- SEO friendliness
- Easy social media integration
- Mobile friendly
- Media file library
- Custom menu
The Difference between WordPress.org and WordPress.com
| WordPress.org | WordPress.com |
| WordPress.org is a self-hosted platform. | WordPress.com is an online platform. |
| You can find the web hosting provider here, but hosting is chargeable. | Here, you can start a blog or build a website without spending any money. |
| Since it is open source, you can download it without charge. | The custom domain is a paid upgrade. |
What Is a WordPress Plugin?
WordPress plugins are pieces of software that can be added to your site to enhance and increase its functionality.
WordPress Plugin Statistics
- WordPress provides over 60,000 free plugins.
- The Yoast SEO plugin is one of the most popular plugins, with more than 463 million downloads.
- The Akismet plugin has more than 133 million downloads.
- The Wordfence security plugin has more than 121 million downloads.
- Jetpack has more than 120 million plugin downloads.
WordPress Plugins for Content Marketing
Here are the top WordPress plugins for content marketing:
1. Revive old posts
When you consistently post new articles, you may forget to advertise your earlier blogs. Old posts can be automatically posted using the revive old plugin.
By automatically sharing posts and content from the WordPress site to their social media networks like Facebook, Twitter, and LinkedIn, it was designed to assist marketers in growing their websites’ traffic, expanding their social media, and maintaining their followers’ engagement.
Installation Process:
- Open your WordPress administration panels, click plugins under that, and click on add new option from the menu.
- Search for the Revive Old Posts plugin in the search bar, and click on the install now button.
- After installation, click on the “activate” button.
The free version of “revive old posts” is available on WordPress and is used to connect with Twitter and Facebook. This free plugin is suitable for small websites and blogs.
The Features of the Revive Old Posts Free Plugin:
- Shares new and old posts to social media automatically.
- Sets the maximum number of posts the plugin will share on social media.
- Sets the interval between social media post shares as desired.
- Hashtags for post sharing are automatically generated from tags.
- Can form categories or custom fields.
- Includes a backlink to your website.
2. Rank Math
It is a simple-to-use, free plugin that integrates with the WordPress dashboard. SEO compensates with rank math. If you do not think about SEO, use rank math to analyze and enhance the readability of your content.
Following an analysis of up to five keywords, the tool suggests improving your content’s discoverability. In addition, the system can provide a score out of 100.
Ranking math indicates what is excellent and what needs to be improved in terms of readability. It was classified into two parts.
- Title Readability
- Content Readability
Installation Process:
- Open your WordPress administration panels, click “plugins,” and click on add new option from the menu.
- Search for the Rank Math plugin in the search bar, and click on the install now button.
- After installation, click on the “activate” button.
3. Broken Link Checker
Both internal and external links should be present in every article. The problem is that the pages you linked to could vanish in a matter of days or weeks. A reader feels let down when they click the provided link, and it doesn’t work. The plugin broken link checker is one of the most important for content marketing. How does it work? It went through all of your content and found any broken links that might have caused a 404 error or other issues that Google might not appreciate.
Installation Process
- Open your WordPress administration panels, click “plugins,” and click on add new option from the menu.
- Search for the Broken Link Checker plugin in the search bar, and click on the install now button.
- After installation, click on the “activate” button.
4. Smush
Writing is only one content marketing component; you must include pertinent graphics, charts, diagrams, and images. This is also a crucial step in the marketing process. Your page or post may take a while to load if you have large image files. One effective method for optimizing digital images is Smush.
Using this tool, images are automatically shrunk to a more manageable size. Up to 50 images may be optimized concurrently in the program’s free edition. The plugin also comes in a premium version, which costs $49 per month.
Installation Process:
- Open your WordPress administration panels, click “plugins,” and click on add new option from the menu.
- Search for the Smush plugin in the search bar, and click on the install now button.
- After installation, click on the “activate” button.
5. Beaver Builder
Beaver Builder is a great plugin for content development, including writing blog posts. Beaver Builder offers additional options for positioning, cropping, and manipulating images when they are added to a piece of content. The free version of the plugin is enough to make it really useful. As a result, in order to reap the full benefits, you must purchase the premium version.
It is priced at $99. It is one of the most expensive WordPress plugins for content marketing.
Installation Process:
- Open your WordPress administration panels, click plugins under that, and click on add new option from the menu.
- Search for the beaver builder plugin in the search bar and click on the install now button.
- After installation, click on the “activate” button.
6. Table of Contents
A table of contents allows readers to find the different sections of a piece of content quickly. It allows readers to jump to the part they are most interested in. Additionally, it enables Google to display rich snippets in the search results.
Easy Table of Contents and SimpleTOC are WordPress’s top two free content marketing plugins.
Installation Process:
- Open your WordPress administration panels, click “plugins,” and click on add new option from the menu.
- Search for the Easy Table of the Content plugin in the search bar, and click on the install now button.
- After installation, click on the “activate” button.
Frequently Asked Questions
1. What are the three advantages of WordPress plugins?
The three advantages of WordPress plugins are that they save time, offer flexibility, and can be reliable.
2. Do plugins need to be updated?
To make your website stable and secure, it is necessary that your plugins be updated.
3. What are the three C’s of SEO?
– Content
– Code
– Credibility
Final Thoughts
If you’re using WordPress for content marketing, whether you’re a freelancer, content marketer, or business owner, you need to install these essential WordPress plugins. These plugins can help you work more productively and improve the user experience for website visitors.
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